Psychology in online dating and dashboard I: halo effects

OkCupid made headlines this week by boosting about running many experiments on its users and having fun doing it (http://blog.okcupid.com/index.php/we-experiment-on-human-beings/) My current blog does not discuss the ethical implications of such research; for that see instead my previous blog on such experiments at Facebook https://analyticdashboards.wordpress.com/2014/07/03/dont-leave-big-data-to-computer-scientists-facebook-you-need-marketing-and-psychology/ Today I want to talk about the results of research,…